Selasa, 29 Juni 2010

[S383.Ebook] PDF Ebook Learning Yii Testing, by Matteo Pescarin

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Learning Yii Testing, by Matteo Pescarin

Embrace 360-degree testing on your Yii 2 projects using Codeception

About This Book
  • Learn all about testing with an in-depth analysis of software architecture and modern testing technologies.
  • Boost your testing knowledge and apply it to real-world scenarios through practical examples and behind the scenes knowledge
  • Develop your applications using a test-first approach making full use of Codeception and Yii 2.
Who This Book Is For

Developers who have a solid pre-existing knowledge of Yii's core concepts will find this book an ideal introduction to learning to write tests using Yii 2's tools. You'll learn to create faster and more reliable applications with less time and effort.

What You Will Learn
  • Understand what testing is, why you need it, and what it encompasses
  • Explore testing using all the features and improvements made available with Yii 2
  • Embrace the Codeception testing framework and exploit its potential
  • Carefully manage the scope of tests according to the application you're writing
  • Write PHPUnit tests using the full range of its capabilities
  • Script functional tests and test REST interfaces
  • Write acceptance tests and make the best use of existing frameworks such as Selenium
  • Discover how to abstract the knowledge you've learned and apply it to any situation
In Detail

Testing your application often and early is a key consideration in modern web development. PHP developers using the high-performance PHP framework Yii have access to Codeception, a testing suite that provides comprehensive support for unit, functional, and acceptance tests. With Codeception, you will quickly learn how to create fast, stable applications using a test-driven development methodology. Learning Yii Testing embraces a testing-first strategy to guide you in the implementation of all possible types of tests, covering the core features of Yii 2. Starting with the nuts and bolts of testing, you'll walk through Yii 2's new functionality and improvements and learn how to begin testing with it. You'll explore the world of Codeception and gain insights into key topics such as testing in isolation and component integration tests.

You'll also learn to analyze testing information and improve the quality of your code. At the end of the book, you will be able to use automation tools to reduce your testing workload.

  • Sales Rank: #3391637 in Books
  • Published on: 2015-04-30
  • Released on: 2015-04-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.25" h x .50" w x 7.50" l, .86 pounds
  • Binding: Paperback
  • 181 pages

About the Author

Matteo Pescarin

Matteo Pescarin started his career as a filmsetter. He cofounded a digital agency in 1998 with Emanuele Tozzato and became an expert in Flash in 2001, giving talks and writing guides on it. He later decided to distance himself from closed source technologies and committed himself to open standards and open source, joining the Gentoo Channel Italia, an Italian-wide Linux User Group dedicated to the famous distro. He became passionate about HTML and XML-related semantic technologies, combining, once again, his passion for 2D graphics with programming. Matteo moved to London, UK, in 2009 after getting a CS degree. While still working on LAMP technologies, he started learning and specializing on the project management and quality assurance side of work, where his major interests still lie. During his spare time, Matteo pretends to be a world-renowned artist and a formidable cook.

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1 of 1 people found the following review helpful.
A good tutorial
By J. M. De Moor
This is a good introduction to testing a Yii2 project. A lot is covered in 199 pages (including index), but if you if you follow the sample through, tutorial-style from front to back, you should have a pretty good foundation for incorporating testing with Codeception into your Yii2 development projects.

Although this book starts from the beginning with testing by discussing premise, motivation and concepts, it does expect the reader to have a "knowledge of Yii's core concepts" coming in...as well as some other web concepts in general. For example, chapter 6 covers functional tests using a RESTful API service. I found this chapter extremely challenging -- partly because I did not use the standard Yii project template as a starting point and had to modify some settings along the way, and partly because I am a REST novice -- but I finally did get all the tests to work.

There are a few editing errors (typos?) that are typical of a first edition, and at times the writing style was difficult for me to follow. So I took a star away. But I am very happy to see this subject handled as a separate volume, and absolutely recommend this book for Yii2 developers who want to get up to speed on testing.

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Sabtu, 26 Juni 2010

[K206.Ebook] Ebook Free Race in America, by Matthew Desmond, Mustafa Emirbayer

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Race in America, by Matthew Desmond, Mustafa Emirbayer

A groundbreaking approach to thinking about race and racism today.

Matthew Desmond and Mustafa Emirbayer, authors of The Racial Order, have written an undergraduate textbook on race relations for the twenty-first century. Every chapter of Race in America examines how racism intersects with other forms of social division―those based on gender, class, sexuality, ability, religion, and nationhood―as well as how whiteness surrounds us in unnamed ways that produce and reproduce a multitude of privileges for white people. Featuring a table of contents that is organized around race and racism in different aspects of social life, Race in America explores the connections between individual and institution, past and present, and the powerful and the powerless.

  • Sales Rank: #203778 in Books
  • Published on: 2015-10-01
  • Original language: English
  • Dimensions: 10.10" h x .80" w x 8.00" l,
  • Binding: Loose Leaf
  • 500 pages

About the Author
Matthew Desmond is an assistant professor of sociology and social studies at Harvard University. He is the author of Evicted (forthcoming from Crown publishing), On the Fireline: Living and Dying with Wildland Firefighters (2007), and The Racial Order (co-authored with Mustafa Emirbayer, 2015).

Mustafa Emirbayer is professor of sociology at the University of Wisconsin–Madison. A past chair of the ASA Theory Section and winner of the Lewis Coser Award for Theoretical Agenda-Setting in Sociology, Emirbayer’s research includes historical studies on the teaching of morality and citizenship in American public schools and theoretical studies on race, social networks, culture, agency, collective emotions, the public sphere and civil society, revolutions and social movements, organizations, and democracy. He is the co-author (with Matthew Desmond) of The Racial Order (2015).

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0 of 0 people found the following review helpful.
Good textbook. Well written
By samantha
It was my textbook for the class Race and Ethnic Relations, SOC 305 at NC State. Good textbook. Well written, easy to understand. Includes a lot of history that public school didn't teach me. Will be reading still, although I'm done with the course!

0 of 0 people found the following review helpful.
but it is great! It does a great job communicating the specifics ...
By Rico
This was a required textbook for a class, but it is great! It does a great job communicating the specifics about Race in America while keeping it easy to follow and understand.

0 of 0 people found the following review helpful.
Great :)
By Amazon Customer
Great. Fast and instantly, best price on the net. Hard to beat that for a ebook.

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[D598.Ebook] PDF Download Textbook of Dental Anatomy, Physiology and OcclusionFrom Jaypee Brothers Medical Pub

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Textbook of Dental Anatomy, Physiology and OcclusionFrom Jaypee Brothers Medical Pub

This textbook is a comprehensive guide to dental anatomy, physiology and occlusion (alignment), for postgraduate dental students. Beginning with an introduction to anatomy and tooth development, the following chapters provide in depth discussion on deciduous and permanent dentition, morphology of teeth, and occlusion. The final section is dedicated to tooth carving, providing step by step methodology. Each chapter includes multiple choice questions and answers to help students prepare for exams, and features numerous high quality photographs and diagrams with descriptions. Two interactive DVDs are included, demonstrating tooth carving procedures for different teeth, and providing more multiple choice questions for self assessment. Key points * Comprehensive guide to dental anatomy, physiology and occlusion for postgraduate students * Complete section dedicated to tooth carving * Multiple choice questions in each chapter * Includes DVDs demonstrating tooth carving procedures

  • Sales Rank: #3265543 in Books
  • Published on: 2013-11-30
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.75" h x 8.25" w x .75" l, 2.51 pounds
  • Binding: Paperback
  • 369 pages

About the Author
Rashmi GS (Phulari) BDS MDS (Oral Path) Reader, Department of Oral and Maxillofacial Pathology, Manubhai Patel Dental College, Hospital and Oral Research Institute, Vadodara, Gujarat, India

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Kamis, 24 Juni 2010

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Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight.

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This edition introduces essential new metrics ranging from Net Promoter to social media and brand equity measurement. Last, but not least, it shows how to build comprehensive models to support planning--and optimize every marketing decision you make:

��������� Understand the full spectrum of marketing metrics: pros, cons, nuances, and application

��������� Quantify the profitability of products, customers, channels, and marketing initiatives

��������� Measure everything from “bounce rates” to the growth of your web communities

��������� Understand your true return on marketing investment--and enhance it

This award-winning book will show you how to apply the right metrics to all your marketing investments, get accurate answers, and use them to systematically improve ROI.

  • Sales Rank: #101948 in Books
  • Published on: 2010-02-13
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.20" h x 1.30" w x 7.40" l, 1.83 pounds
  • Binding: Hardcover
  • 432 pages

From the Back Cover
The Definitive Guide to the "New" State-of-the-Art in Marketing Metrics" ""Marketing Metrics, Second Edition", is the definitive guide to today's most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge. The authors show how to use marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy, and "triangulate" to optimal solutions. You'll discover high-value metrics for virtually every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors' power; margins and pricing; products and portfolios; customer profitability; sales forces and channels; and more. This edition introduces essential new metrics ranging from Net Promoter to social media and brand equity measurement. Last, but not least, it shows how to build comprehensive models to support planning--and optimize every marketing decision you make. Choose the right metric for every marketing challenge Understand the full spectrum of marketing metrics: pros, cons, nuances, and application Gain a deep and thorough understanding of marketing profitabilityQuantify the profitability of products, customers, channels, and marketing initiatives Assess web and social media effectiveness, accurately and in detailMeasure everything from "bounce rates" to the growth of your web communities Link marketing to your enterprise financial metricsUnderstand your true return on marketing investment--and enhance it This award-winning book will show you how to apply the right metrics to all your marketing investments, get accurate answers, and use them to systematically improve ROI. You'll find practical, up-to-the-minute techniques for measuring everything from brand equity to social media, market share to web engagement. For every metric, the authors present real-world pros, cons, and tradeoffs--and help you understand what the numbers really mean. You'll learn how to design and interpret marketing dashboards to identify emerging opportunities and risks and use powerful new modeling techniques to optimize every decision you make. In this second edition the authors expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight. - Strategy + Business "Best Books in Marketing" award winner--now fully updated!- 30% more coverage: from social media and brand equity to modeling for better decision-making- Covers promotions, advertising, distribution, customer perception, market share, pricing, margins, portfolios, channels, dashboards, and much more

About the Author

Paul W. Farris is Landmark Communications Professor and Professor of Marketing at The Darden Graduate Business School, University of Virginia, where he has taught since 1980. Professor Farris’s research has produced award-winning articles on retail power and the measurement of advertising effects. He has published more than 50 articles in journals such as the Harvard Business Review, Journal of Marketing, Journal of Advertising Research, and Marketing Science. He is currently developing improved techniques for integrating marketing and financial metrics and is coauthor of several books, including The Profit Impact of Marketing Strategy Project: Retrospect and Prospects. Farris’s consulting clients have ranged from Apple and IBM to Procter & Gamble and Unilever. He has served on boards of manufacturers, retailers, and e-Business companies. Currently, he is a director of GSI Group, Sto Corp., and The Ohio Art Company.

Neil T. Bendle is a Ph.D. candidate in marketing at the Carlson School of Management, University of Minnesota. While studying for his Ph.D. he has won awards for his teaching, and his thesis has focused on managers’ difficulties in understanding consumer tastes. He holds an MBA from Darden and has nearly a decade’s experience in marketing management, consulting, business systems improvement, and financial management. He was responsible for measuring the success of marketing campaigns for the British Labour Party.

Phillip E. Pfeifer, Richard S. Reynolds Professor of Business Administration at The Darden Graduate Business School, currently specializes in direct/interactive marketing. He has published a popular MBA textbook and more than 35 refereed articles in journals such as the Journal of Interactive Marketing, Journal of Database Marketing, Decision Sciences, and the Journal of Forecasting. In addition to academic articles and a textbook, Mr. Pfeifer is a prolific case writer, having been recognized in 2004 as the Darden School’s faculty leader in terms of external case sales, and in 2008 with a Wachovia Award for Distinguished Case writer. His teaching has won student awards and has been recognized in Business Week’s Guide to the Best Business Schools. Recent consulting clients include Circuit City, Procter & Gamble, and CarMax.

David J. Reibstein is Managing Director of CMO Partners and William Stewart Woodside Professor of Marketing at the Wharton School. Regarded as one of the world’s leading authorities on marketing, he served as Executive Director of the Marketing Sciences Institute, and co-founded Wharton’s CMO Summit, which brings together leading CMOs to address their most pressing challenges. Reibstein architected and teaches the Wharton Executive Education course on marketing metrics. He has an extensive track record consulting with leading businesses, including GE, AT&T Wireless, Shell Oil, HP, Novartis, Johnson & Johnson, Merck, and Major League Baseball. He has served as Vice Dean and Director of Wharton’s Graduate Division, as visiting professor at Stanford and INSEAD, and as faculty member at Harvard. He serves on the Board of Directors of Shopzilla, And1, and several other organizations.

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22 of 23 people found the following review helpful.
Every marketing professional should buy this book
By V. K. Lee
I'm a career marketing executive with 13 years of experience currently working as a Director of Marketing and Analytics for a VC-backed firm. This book is invaluable to me at our firm as we take a deep dive into our own data and attempt to build custom metrics and KPIs. This book provides insightful frameworks into how intelligent metrics are mathematically constructed, along with discussing their assumptions and limitations.

The writing is succinct, and the organization of this book appeals to one's intelligence and time. You don't have to read this book cover to cover! The table of contents in such a wonderful and simple fashion breaks down the book into the major subcategories of Marketing, such as Product and Portfolio Development. Each chapter first outlines and summaries major relevant metrics, and then discusses each in detail complete with theorems, assumptions, considerations, and weaknesses.

Every intelligent, ambitious, and professional executive must own this book. It gives you a rare balance of academic and practical rigor. If you don't see metrics that can help your business, then you can borrow its notions into how some of the most influential KPIs are constructed and then use those frameworks to exploit your own intelligence issues.

This is a great reference book, and it has a special place on my bookshelf at work. You don't have to be an academic to understand this book. If you are patient with this book, you will see what a gem this is. 5 stars.

Disclosure: I am neither a student, nor do I know any of the authors of this book.

18 of 21 people found the following review helpful.
Good compendium of marketing metrics
By Tezza
The book is both an overview and a detailed discussion of every marketing metric you'd ever want to know.

I had studied some of the concepts in a business school course and throughout reading various literature, however it's nice to have the information all in one spot like a handy reference.

Unfortunately the metrics don't apply well to new media - for instance there is only one metric for social networking.

Probably a good follow on to this book would be the impact on smart phone apps, social networking, etc. etc. and relevant marking metrics.

I gave it four stars because I think it's an excellent compendium but I wouldn't say the earth moved for me as a result of reading it.

6 of 7 people found the following review helpful.
A reference any marketer should have on hand
By Midwest Book Review
Objectivity is something hard to find, even in numbers. "Marketing Metrics: The Definitive Guide to Measuring Marketing Performance" is a guide to understanding the many measures of success in today's world and how to cut through spins and other word plays to best understand the real facts and numbers of business. It covers how to use these numbers to revise one's business strategy to meet these numbers, and the new and updated edition offers more facts and references to use in formulating one's own marketing plan. "Marketing Metrics" is a reference any marketer should have on hand.

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Senin, 21 Juni 2010

[J461.Ebook] Download Ebook My Father's Daughter: Memories of an Australian Childhood, by Sheila Fitzpatrick

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My Father's Daughter: Memories of an Australian Childhood, by Sheila Fitzpatrick

A personal memoir by the daughter of journalist and radical historian Brian Fitzpatrick, this meditation reveals a complex portrait of an Australian family against a Cold War backdrop. Told with piercing insight, this recollection chronicles Sheila's relationship with her father as it fades from girlhood adoration to adolescent skepticism, resulting in her fleeing Melbourne for Oxford to start a new life. Candid and moving, this narrative is a vivid evocation of an Australian childhood and a mature realization that one cannot fully escape one's roots.

  • Sales Rank: #3452424 in Books
  • Brand: Brand: Melbourne University Publishing
  • Published on: 2010-11-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.75" h x .80" w x 5.00" l, .64 pounds
  • Binding: Paperback
  • 272 pages
Features
  • Used Book in Good Condition

Review
"A gem of a memoir. Its intelligence and candor shed brilliant light on a country and a climate of opinion."� —Don Watson, author, American Journeys

"Memoirs have long been the vehicle of choice for reputation demolition, but rarely has the wrecking ball swung with such a blend of honesty and adoration than in Fitzpatrick's work."� —Sydney Morning Herald



"An interesting retrospective on the events, relationships and emotions of childhood and simply an engaging story."� —Australian Bookseller & Publisher

"This thoughtful and thought provoking memoir about the author's fraught relationship with her radical father is a whispered contemplation of an unusual childhood."� —Courier Mail



"One of the most unsparing, intelligent and engaging autobiographical voices I have encountered . . . A pleasure to read."� —Bendigo Advertiser

About the Author

Sheila Fitzpatrick is a distinguished service professor in modern Russian history at the University of Chicago and a visiting professor at the University of Sydney. She is the author of Against the Grain: Brian Fitzpatrick and Manning Clark in Australian History and Politics, Political Tourists: Travelers from Australia to the Soviet Union in the 1920s–1940s, and Tear Off the Masks! Identity and Imposture in Twentieth-Century Russia. She lives in Chicago.

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[Z824.Ebook] Download Ebook Surface and Colloid Chemistry, by P Somasundaran

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Surface and Colloid Chemistry, by P Somasundaran

This book provides an overall understanding of the physical chemistry of surfaces and colloidal processes for undergraduate and graduate students at universities as well as for academic and industrial scientists. Topics covered include: thermodynamics of surfaces, properties of solids, surfactant solutions and surface films, electrostatic and electrokinetic phenomena at interfaces, adsorption, interfacial mass transfer and modern experimental techniques.

  • Sales Rank: #761508 in Books
  • Published on: 2013-09-16
  • Dimensions: 9.00" h x .47" w x 6.00" l,
  • Binding: Paperback
  • 206 pages

About the Author
P. Somasundaran is the La von Duddleson Krumb Professor in the Department of Earth and Environmental Engineering at Columbia University in the City of New York, School of Engineering and Applied Science, and the Director of the Langmuir Center for Colloids & Interfaces and founding director of the National Science Foundation Industry/University Cooperative Center for Advanced Studies in Novel Surfactants.

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0 of 0 people found the following review helpful.
Excellent reference
By Amazon Customer
It is written very concisely and in a thoughtful manner. Highly recommended for anyone interested in learning the fundamentals of Surface and Colloid Chemistry.

0 of 1 people found the following review helpful.
This book is useful for an introductory course on the material and presents ...
By Amazon Customer
This book is useful for an introductory course on the material and presents the information in a fairly straightforward manner. That said, it is a slim volume and does not delve into much detail on any topic, sometimes covering material so little that it is impossible to gain a full understanding of the topic being discussed. Furthermore, there are numerous misspellings and typos that occasionally obstruct understanding and the index is very poorly put together. Not only is it bare, but on more than one occasion it references the incorrect page number. This means that on the rare occasion that you can find what you are looking for, the index can only give you a rough idea of where that subject is in the book. In my opinion this is inexcusable. So while the book does contain a good deal of information, the presentation and lack of detail mean you can likely find a better resource elsewhere.

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Sabtu, 19 Juni 2010

[W252.Ebook] PDF Download Cosmology: The Science of the Universe, by Edward Harrison

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Cosmology: The Science of the Universe, by Edward Harrison

Cosmology: The Science of the Universe is a broad introduction to the science of modern cosmology, with emphasis on its historical origins. The first edition of this best-selling book received worldwide acclaim for its lucid style and wide-ranging exploration of the universe. This eagerly awaited second edition updates and greatly extends the first with seven new chapters that explore early scientific cosmology, Cartesian and Newtonian world systems, cosmology after Newton and before Einstein, special relativity, observational cosmology, inflation and creation of the universe. All chapters conclude with a section entitled Reflections containing provocative topics that will foster lively debate. The new Projects section, also at the end of each chapter, raises questions and issues to challenge the reader.

  • Sales Rank: #161919 in Books
  • Brand: Cambridge University Press
  • Published on: 2000-03-28
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.72" h x 1.26" w x 6.85" l, 2.87 pounds
  • Binding: Hardcover
  • 578 pages
Features
  • Used Book in Good Condition

From Scientific American
Don't say we didn't warn you: this book may well blow your mind. Of course, boggled brains are an occupational hazard in cosmology, the branch of astrophysics that studies the universe on its very largest scales. Practitioners of the field talk about the origin of time and the possibility of parallel universes in the way most people make shopping lists. But why should they have all the fun? This long-awaited update to Harrison's classic textbook is ideal for those who have exhausted the beginners' accounts and want to dig deep into the science and philosophy. Harrison offers fresh ways to think about basic principles, and he strolls down long-forgotten byways that give such richness to the subject. Unfortunately, the book does not keep up with the fast-paced changes of the past several years, including the mounting evidence for cosmic acceleration and a cosmological constant. But then, there are Scientific American articles for that.

EDITORS OF SCIENTIFIC AMERICAN

Review
"Unusual, discursive, nonmathematical, full of reflective comments and disturbing questions, packed with unexpected citations....A beginning serious interest in cosmology can find no better satisfaction than in this helpful overview...this book may well blow your mind." Scientific American

"This very well written book belongs on the shelf of all physicists and in all libraries." Choice

"Harrison's text owes its appeal to its literate presentation of a wide variety of cosmological topics, from the creation myths of ancient Babylon to the relativistic models of Alexander Friedman...so much of Harrison's book is timeless, and so much of it is unique, that it deserves to stay in print for a long time. Like the subject of cosmology itself, Harrison's Cosmology is simultaneously uplifiting and exasperating. Perhaps that is why I admire it so much and will be recommending it to students for many years to come." American Journal of Physics

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49 of 50 people found the following review helpful.
A serious but very accessible introduction to the field
By Martian Bachelor
Even though "Cosmology" is technically a textbook, it takes a rather different sort of approach from the usual such offering. This book makes the subject come alive with excitement by employing a unique style. Even though the book was designed for intro ivy-league students, there's more than enough here to challenge (and intrique) someone who's fully science/physics-literate. The book emphasizes basic principles and intelligently avoids the various fads which seem to plague cosmology at any given time (inflation, dark matter, excessive veneration of the latest observations made with the newest & sexiest technology, etc). It makes clear the important distinction between astronomy and cosmology.
Harrison is both an expert in, and an aficionado of, the grand ideas about creation, so the hard science here is interspersed with relevant pieces of history, philosophy, and literature (i.e., the humanities) -- but not too much, rather just enough to give an appreciation for how great minds of all sorts have wrestled with these problems in one form or another for as long as we know. And Harrison has a way of boiling down the difficult concepts to their essentials, making an opaque subject transparent.
Even though the scientific level is moderately high for a book aimed ostensibly at novices, there are no lengthy mathematical derivations or formulas of the sort that one might think would be necessary to convey, say, Einstein's general relativity or the intricacies of sub-atomic physics. Often taking an order-of-magnitude and geometrical approach, the book avoids long confusing digressions into trivialities and summarizes many of its important points in excellent diagrams. Harrison is great at bringing in just enough from some other branch of physics to help you grasp the topic at hand, so the development as you progress through the book is nearly perfect. He's also excellent at conveying the important conundrums, uncertainties, and many pitfalls in the field. The coverage is very balanced and complete, yet anything but shallow.
Even though I was a grad student in astrophysics at Berkeley, I didn't learn cosmology from Joseph Silk there. Instead, I learned it after I left -- from this book (the 1st edition). Harrison is that good at making what can be a perplexing subject both interesting and understandable. I came away from it feeling I finally "got" cosmology, the grandest of all subjects.
The only better book for the less serious lay person or someone who finds scientific material difficult would be his "Masks of the Universe" -- unfortunately now out-of-print, but well worth tracking down.

27 of 28 people found the following review helpful.
Cosmology for everyone: a great, beautiful book
By henrique fleming
This is one of the few science vulgarization books which gives more than just a journalistic cover of its subject. It gives you the history, the meanders, the highlights , the beauty and the greatness of the whole enterprise. More, it gives you effective tools to reach your own conclusions. In this case it is the model which describes the expansion of the homogeneous, isotropic cosmological space by means of studying light propagation in a chamber with mirrored walls which recede from one another. There is little that the author cannot explain with this simple model. Harrison is a distinguished cosmologist who happens to be also a very good writer.

14 of 14 people found the following review helpful.
Superb explanations of ideas in cosmology
By Jill Malter
This cosmology book contains relatively little mathematics, so it can be read by almost any motivated person who is genuinely curious about the subject. And it has an enormous amount of interesting information that ought to intrigue even highly informed scientists.

Harrison traces the history of cosmology and reviews some elementary astronomy. Then we get to the question of a cosmological center and the Copernican Principle. Next is a stimulating discussion of whether the universe has an edge or boundary in space or time. After that, we're ready to read about curved space, relativity, and black holes (including "cosmic censorship," Hawking radiation, and black hole thermodynamics, entropy, and information content).

There is a wonderful chapter on the expansion of the universe, and an explanation of the Hubble sphere and its relation to the observable universe.

After a description of several models of the universe, we get to some observational cosmology: use of redshifts and supernovae to establish distance scales, ages of the universe, galaxies, and stars, amount of helium produced by a hot big bang, and questions about "dark matter." Harrison then discusses what happened not in the "first three minutes," but in the first second, including how inflationary theory can solve the horizon problem, the flatness problem, and the monopole problem.

Near the end of the book, there is a fine explanation of why the sky is dark at night (resolving "Olbers' paradox"). The book concludes with a short discussion of life in the universe.

This is an excellent and fascinating book.

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Rabu, 16 Juni 2010

[P846.Ebook] Ebook Marcel Proust, by Jean Santeuil

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Marcel Proust, by Jean Santeuil

  • Sales Rank: #1944627 in Books
  • Published on: 1961
  • Binding: Paperback
  • 795 pages

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Selasa, 15 Juni 2010

[V728.Ebook] Ebook Download How to Blow Her Mind in Bed, by Siski Green

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How to Blow Her Mind in Bed, by Siski Green

Wouldn't it be great if you could read a woman's mind? You could find out whether she wants you, what she'd like you to do to her in bed, and how to be the best lover she's ever had. Well, now you can. How to Blow Her Mind in Bed reveals what a woman is really thinking when you're trying to chat her up, kiss her or get her naked. You'll find out what she likes, what she doesn't and the tricks and techniques she wishes you knew. With interviews from real women and scientific explanations of the whys and hows of women's sexual desires, How to Blow Her Mind in Bed gives you the knowledge you need to get what you want.

  • Sales Rank: #4160827 in Books
  • Published on: 2007-09-27
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.43" h x .55" w x 5.24" l, .55 pounds
  • Binding: Paperback
  • 224 pages

Review
Siski Green's sex writing makes for compulsive reading - her popularity with our readers is testament to that. She consistently manages to find genuinely new approaches to sex - a topic on which it's difficult to say something original, yet she does so with wit and intelligence. Morgan Rees, editor of Men's Health magazine Selecting Siski Green's work for the [National Magazines Feature Writer of the Year] award was easy as it was by far the best out of the entries. I've really enjoyed reading her sex writing in Men's Health. James Brown, former editor of Loaded magazine, columnist and editorial consultant Siski Green delivers provocative prose that dances and teases on the page. As Justin Timberlake brought the sexy back to music, she has brought it back to writing.' Neil Morton, Editor of 2 magazine, for couples 'Siski Green has her finger on the sexual pulse - she knows which questions to ask and to get the answers readers want.' Dr Ian Kerner, clinical sexologist and author of She Comes First: The Thinking Man's Guide to Pleasuring a Woman (HarperCollins) Siski Green's writing is clever, humorous and informative - I enjoy reading what she has to say as I'm certain her readership do.' Dr Pam Spurr, author of Sizzling Sex - The Sex Doctor's 250 Hottest Tips, Tricks And Techniques (J R Books)

About the Author
Siski Green is Men's Health magazine's sex and relationships writer and online editor, working on the relaunch of the Men's Health website. Her articles have gained international interest in the US, Australia and South Africa.

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4 of 5 people found the following review helpful.
Just OK
By MaryMary
Not the best book to spend your money on. A lot of space is wasted with silly dating how-to's and advice about personal hygiene. If I could have read a few pages before buying, would not have thrown away my money- at least it wasn't that much of it!

0 of 0 people found the following review helpful.
Wish I read this as a teen!
By John Doe
I'm 33 yet this book taught me some new tricks that I'm looking forward to trying on my wife. It gives insight into a woman's thinking and feelings. Siski is so informative and knowledgeable and seems to be speaking from experience more than typical books which seem like they're written with actual research. The result is real world info which is easy to apply and at times was a turn on reading! For anyone just getting into sex this explains a lot and is a must read. Wish I read this in high school!

0 of 0 people found the following review helpful.
Get real
By Travis L.
Again, no science, only immature, tree fort talk. But hey i'm the sucker for buying it right, what did I expect by the name?

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Selasa, 08 Juni 2010

[W604.Ebook] PDF Ebook Lean In, by Sheryl Sandberg

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Lean In, by Sheryl Sandberg

The #1 best seller, expanded and updated exclusively for graduates entering the workforce

This extraordinary edition of�Lean In, by Sheryl Sandberg, chief operating officer of Facebook and coauthor of Option B, with Adam Grant,�includes a letter to graduates from Sandberg and six additional chapters from experts offering advice on finding and getting the most out of a first job; r�sum� writing; best interviewing practices; negotiating your salary; listening to your inner voice; owning who you are; and leaning in for millennial men.�

In 2013, Sheryl Sandberg’s�Lean In�became a massive cultural phenomenon and its title became an instant catchphrase for empowering women. The book soared to the top of best-seller lists both nationally and internationally, igniting global conversations about women and ambition. This enhanced edition provides the entire text of the original book updated with more recent statistics and features a passionate letter from Sandberg encouraging graduates to find and commit to work they love. A combination of inspiration and practical advice, this new edition will speak directly to graduates and, like the original, change lives.

New Material for the Graduates Edition:
� A Letter to Graduates from Sheryl Sandberg
� Find Your First Job, by Mindy Levy (Levy has more than twenty years of experience in all phases of organizational management and holds degrees from Wharton and Penn)�
� Negotiate Your Salary, by Kim Keating (Keating is the founder and managing director of Keating Advisors)
� Man Up: Millennial Men and Equality, by Kunal Modi (Modi is a consultant at McKinsey & Company and a recent graduate of the Harvard Kennedy School and Harvard Business School)
� Let’s Lean In Together, by Rachel Thomas (Thomas is the president of The Sheryl Sandberg & Dave Goldberg Family Foundation)� Own Who You Are, by Mellody Hobson (Hobson is the president of Ariel Investments)
� Listen to Your Inner Voice, by Rachel Simmons (Simmons is cofounder of the Girls Leadership Institute)
� 12 Lean In stories, short essays by readers around the world who have been inspired by Sandberg

  • Sales Rank: #273425 in Books
  • Published on: 2014-01-01
  • Original language: English
  • Dimensions: 8.50" h x 1.02" w x 5.31" l, 1.08 pounds
  • Binding: Paperback

Review

Prasie for Lean In: For Graduates

“Nuanced . . . Whereas the original book was focused on articulating where we want to go with women in leadership, the additional parts of the new version provide day-to-day tactical advice on how to get there . . . Peppered with anecdotes from women of different ages, industries, backgrounds, ethnicities, income brackets, and skin color . . . The Lean In narrative is broadened greatly here to encompass a variety of experiences and goals . . . A clear message resonates throughout: Overcoming fear in any form means finding a voice. By opening the set of voices to be more inclusionary, therefore, the fundamental call of Lean In only rings clearer . . . Provides the opportunity to be re-inspired for those of us who have read it, and for those who haven’t, it introduces the wake-up call that has spurred the Lean In movement.”
����������� —Forbes�

“An ideal graduation gift that, although aimed at women, has plenty to offer young men as well . . . Sandberg recruits a considerable number of women, and a couple of men, to add their voices to hers . . . The shorter pieces generally fall into the category of inspirational . . . Longer chapters provide solid, practical advice that would benefit young people of either sex.”
����������� —Kirkus�


Praise for Lean In (#1 National Bestseller)

“Honest and brave . . . The new manifesto for women in the workplace.”
����������� —Oprah Winfrey

�“Lean In is an inauguration more than a last word, and an occasion for celebration . . . Many, many women, young and old, elite and otherwise, will find it prescriptive, refreshing, and perhaps even revolutionary.”
����������� �—Anna Holmes, The New Yorker

“A landmark manifesto . . . Fifty years after The Feminine Mystique . . . Sandberg addresses 21st-century issues that never entered Betty Friedan’s wildest dreams . . . Lean In will be an influential book. It will open the eyes of women who grew up thinking that feminism was ancient history, who recoil at the word but walk heedlessly through the doors it opened. And it will encourage those women to persevere in their professional lives.”
����������� —Janet Maslin, The New York Times

�“Lean In poses a set of ambitious challenges to women: to create the lives we want, to be leaders in our work, to be partners in our homes, and to be champions of other women. Sheryl provides pragmatic advice on how women in the twenty-first century can meet these challenges. I hope women—and men—of my generation will read this book to help us build the lives we want to lead and the world we want to live in.”�
�����������—Chelsea Clinton

“I approached it wearing two hats—one as CEO [and] the other as the parent of a nine-year-old daughter. In both capacities, I feel that Lean In is a must read.”
����������� —Mohamed El-Erian, CEO of PIMCO, in Fortune

“Inspirational . . . Sandberg offers concrete suggestions on how to make our work and home life more satisfying and successful.”
����������� —Kare Anderson, Forbes

“What Sandberg offers is a view that shows 20-somethings that choices and tradeoffs surely exist, but that the ‘old normal’ of blunting ambition so that you can fit in one category or another does not have to be the way it is. And that each of us has a say in what comes next. And that includes men.”
����������� —Gayle Tzemach Lemmon, The Atlantic

“Sheryl Sandberg has done a tremendous service with this work. It offers a vital and sharp message, for women and men. We need great leaders in key seats spread throughout all sectors of society, and we simply cannot afford to lose 50 percent of the smartest, most capable people from competing for those seats. Provocative, practical, and inspired!”�
�����������—Jim Collins, author of Good to Great

“Sandberg recounts her own experiences and dilemmas with great honesty, making it easy for women across cultures and geographies to identify with her. She spells out much that is well known about the problems working women face, but rarely articulated . . . In every word she writes, Sandberg’s authenticity shines through.”
����������� —Shweta Punj, Business Today

“Lively, entertaining, urgent, and yes, even courageous . . . Lean In is both a radical read and incredibly accessible . . . While it’s obvious that women have much to gain from reading Sandberg’s book, so do men—perhaps even more so . . . Lean In is the beginning of an important and long-overdue conversation in the United States—but it will only be a national conversation, and one that endures, if men do their part and lean in, too.”
����������� —Michael Cohen, The Guardian

�“Grade: A . . . a rallying cry to working women . . . Lean In is the most cogent piece of writing I’ve encountered that speaks to the internal and institutional forces that can trip up an ambitious woman, whether she has a baby on board or not . . . The wisdom she shares here is a gift that all women (and all partners who support them, in the workplace or at home) should give themselves.”
����������� —Meeta Agrawal, Entertainment Weekly

�“If you loved Sheryl Sandberg’s incredible TEDTalk on why we have too few women leaders, or simply believe as I do that we need equality in the boardroom, then this book is for you. As Facebook’s COO, Sheryl Sandberg has firsthand experience of why having more women in leadership roles is good for business as well as society. Lean In is essential reading for anyone interested in righting the injustice of this inequality.”�
�����������—Sir Richard Branson, chairman, the Virgin Group

“Sandberg’s message matters deeply: it has a shot at bringing about a cultural change that would improve the lives of all women.”
�����������—Judith Warner, TIME

“A muscular manifesto on the gender inequities of the professional world . . . Sandberg is making a disruptive, crucial observation that puts her very much in line with Friedan: All is not just in the gendered world, and we should be talking urgently about how to make it better.”
�����������—Rebecca Traister, Los Angeles Times

“No one who reads this book will ever doubt that Sandberg herself has the will to lead, not to mention the requisite commitment, intelligence, and ferocious work ethic . . . Sandberg is not just tough, however. She also comes across as compassionate, funny, honest, and likable . . . Most important, she is willing to draw the curtain aside on her own insecurities . . . Lean In is full of gems, slogans that ambitious women would do well to pin up on their wall . . . I nodded in recognition at so much of what Sandberg recounts, page after page.”�
�����������—Anne-Marie Slaughter, The New York Times Book Review (cover review)

“Pivotal . . . It’s probably not an overstatement to say Sandberg is embarking on the most ambitious mission to reboot feminism and reframe discussions of gender since the launch of Ms. magazine in 1971. The thing is, she’s in a pretty good position to pull it off.”
����������� —Belinda Luscombe, TIME

“Important . . . This is a great moment for all of us—women and men—to acknowledge that the current male-dominated model of success isn’t working for women, and it’s not working for men, either . . . The world needs women to redefine success beyond money and power. We need a third metric, based on our well-being, our health, our ability to unplug and recharge and renew ourselves, and to find joy in both our job and the rest of our life.”
����������� —Arianna Huffington, Forbes

“I’ll bet most [women] will be thrilled by Lean In. I suspect at least a few men will read this book and think, Oh no, they’re starting to catch on.”
����������� —Michael Lewis, Vanity Fair

“A lucidly written, well-argued, and unabashedly feminist take on women and work, replete with examples from the author’s life.”
����������� —Julia Klein, USA Today

�“Having read Lean In by Sheryl Sandberg, I can testify that it addresses internalized oppression, opposes the external barriers that create it, and urges women to support each other to fight both. It argues not only for women’s equality in the workplace, but men’s equality in home-care and child-rearing. Even its critics are making a deep if inadvertent point: Only in women is success viewed as a barrier to giving advice.”�
�����������—Gloria Steinem

“Lean In has plenty for feminists and all women to applaud—and learn from . . . I’m glad Sandberg is speaking out. I’m glad she’s using her platform to help give women the tools to succeed, and to encourage all of us to go out and get what we want. The real strength of Lean In is in its Rosie the Riveter 2.0 message: ‘You can do it! Here’s how.’ . . . A crucial call to action.”
����������� —Jill Filipovic, The Guardian

“A call to live fearlessly . . . Lean In is a memoir, a self-help book, a career management guide, and a feminist manifesto . . . Let’s hope this is a book that is read as much as talked about.”
����������� —Marion Winik, Newsday

“Equality is a project everybody must work on together. For too long, achieving equality has been seen as women’s burden . . . By knowing this story, men will become more sophisticated thinkers and actors when it comes to gender . . . Lean In contains a whole lot for men to think seriously about . . . Men just need to read it.”
����������� —Patrick Thibodeau, CIO Magazine

�“Unapologetic . . . Sandberg is using her power and influence to try and improve the world . . . Sandberg’s most powerful rhetorical device in the book is a saturation of stats that are sometimes shocking and sometimes reverberating—but always the kind that make you reevaluate what’s going on around us.”
����������� —Nicholas Carlson, Business Insider

“Sandberg’s voice is modest, humorous, warm, and enthusiastic . . . You don’t have to be climbing the corporate ladder—or, as Sandberg would call it, the jungle gym—to find her message useful. Don’t marry a man who isn’t egalitarian? Good plan! Be more confident? Excellent advice . . . I’m buying a copy of Lean In for my daughter and one for my stepdaughter, too.”
����������� —Katha Pollitt, The Nation

“Nuanced, persuasive, and brave . . . All of us—women and men alike—who care about creating a more equitable America ought to take her message to heart.”
����������� —Jane Eisner, The Forward

“After reading Lean In and listening to Sheryl, I realize that, while I believe I am relatively enlightened, I have not consistently walked the talk . . . I believe we—together—need to drive a fundamental culture change and it is up to us as leaders to make this change happen. What we have been doing hasn’t worked, and it is time to adjust . . . We have an opportunity to make a tremendous difference, and in so doing benefit our people, out culture, our company, and, just maybe, the world.”
����������� —John Chambers, CEO, Cisco

“Tremendously relevant . . . necessary . . . Lean In is more about being bold than it is about being female . . . Sandberg can reach beyond boundaries of age, success level, and gender to include all of those who have the privilege of playing on the jungle gym of corporations, academia, and government.”
����������� —Sharon Poczter, Forbes �����

“A rallying cry for both genders to continue the hard work of previous generations toward a more equitable division of voice, power, and leadership . . . Told with candor and filled with a mix of anecdote and annotated fact, Lean In inspires women to find their passion, pursue it with gusto, and ‘lean in’ to leadership roles in the workplace and the world.”
����������� —Linda Stankard, BookPage

“I plan to buy Lean In for our three grown daughters and daughter-in-law . . . In our family, and in families across the country, may the conversations begin.”
����������� —Connie Schultz, Washington Post

“I’m guessing that the average boardroom doesn’t have much better gender equality than a team of cave hunters attacking a woolly mammoth 30,000 years ago. So what gives? A provocative answer comes from Sheryl Sandberg, who has written a smart book that attributes the gender gap, in part, to chauvinism and corporate obstacles—but also, in part, to women who don’t aggressively pursue opportunities . . . there is something real and important in what she says.”
�����������—Nicholas Kristof, The New York Times

�“Giving women the tools and skills they need to take themselves and society—worldwide—to the next level.”
�����������—Leslie L. Kossoff, Technorati.com

“Compelling . . . Sandberg writes with sophistication and thoughtful reflection . . . a book that has a powerful message but that is also full of personal vulnerability and first-hand anecdotes, packed with statistics and footnoted studies that back her points.”
����������� —Susan Adams, Forbes

“Her ideas are reasonable, thoughtful—and necessary.”
�����������—Michelle Goldberg, The Daily Beast

“When was the last time anybody talked this much about a women’s place in the world, period? Sandberg’s Lean In is opening up the dialogue—and, in true Silicon Valley fashion, she’s made it scalable . . . It’s put words to what we’d long felt but couldn’t quite articulate; the insecurities, the self-doubt, the fear that causes us to keep our hands down. Because, whether we’d recognized it or not, each of us . . . had been grappling with precisely what Sandberg aims to conquer . . . She’s also managed to bridge a gap that has mystified many an activist before her: reaching women who both self-identify as feminists, and those who don’t.”
�����������—Jessica Bennett, NYMag.com

“This is a book every young woman needs . . . I see her as an inspiration.”
�����������—Colleen Leahey, Fortune

“A lucidly written, well-argued and unabashedly feminist take on women and work, replete with examples from the author’s life. It draws on the ideas of no less an icon than Gloria Steinem, a Sandberg friend, and on recent research highlighting the double binds women face as they negotiate the corridors of power.”
�����������—Julia M. Klein, USA Today

“To get a sense of how I reacted to Facebook COO Sheryl Sandberg’s new book, look no further than the stars and exclamation points that fill the margins of my review copy . . . Among its merits is the way Sandberg doesn’t shy away from describing her own struggles to take risks at work, to ask for what she wants, to negotiate, to find an equal partner.”
�����������—Alexandra Chang, Wired

“Sheryl provides practical suggestions for managing and overcoming the challenges that arise on the ‘jungle gym’ of career advancement. I nodded my head in agreement and laughed out loud as I read these pages. Lean In is a superb, witty, candid, and meaningful read for women (and men) of all generations.”�
����������� —Condoleezza Rice, former U.S. secretary of state

“To tackle society’s most pressing problems we need to unleash the leadership of both women and men. Lean In shows us the path and is an absolutely invaluable resource for the next generation of leaders and those who support them.”
����������� —Wendy Kopp, founder and CEO, Teach for America

“For the past five years, I’ve sat at a desk next to Sheryl and I’ve learned something from her almost every day. She has a remarkable intelligence that can cut through complex processes and find solutions to the hardest problems. Lean In combines Sheryl’s ability to synthesize information with her understanding of how to get the best out of people. The book is smart and honest and funny. Her words will help all readers—especially men—to become better and more effective leaders.”
����������� —Mark Zuckerberg, founder and CEO, Facebook

“Sheryl is a unique business leader because of her versatility and breadth. She has the two traits that are common in every successful leader I have known: curiosity and determination. Sheryl brings all of her insight to Lean In, an important new book that companies can use to get the most out of their talent. With her ideas and actions, Sheryl will help to define leadership in the years to come.”
����������� —Jeff Immelt, CEO, General Electric

“The key to opening some of life’s most difficult doors is already in our hands. Sheryl’s book reminds us that we can reach within ourselves to achieve greatness.”�
����������� —Alicia Keys

About the Author

SHERYL SANDBERG�is chief operating officer at Facebook, overseeing the firm's business operations. Prior to Facebook,�Sheryl�was vice president of Global Online Sales and Operations at Google, chief of staff for the United States Treasury Department under President Clinton, a management consultant with McKinsey & Company, and an economist with the World Bank.

Sheryl�received a BA�summa cum laude�from Harvard University and an MBA with highest distinction from Harvard Business School.

Sheryl�is the co-author of�Option B: Facing Adversity, Building Resilience, and Finding Joy�with Wharton professor and bestselling author Adam Grant. She is also the author of the bestsellers�Lean In: Women, Work, and the Will to Lead�and�Lean In for Graduates.�She is the founder of the�Sheryl�Sandberg & Dave Goldberg Family Foundation, a nonprofit organization that works to build a more equal and resilient world through two key initiatives, LeanIn.Org and OptionB.Org.�Sheryl serves on the boards of Facebook, the Walt Disney Company, Women for Women International, ONE, and SurveyMonkey.

Most helpful customer reviews

23 of 24 people found the following review helpful.
Must read!
By Dee
I wish I had this before I graduated college, and definitely before getting my first full time job after graduate school. While reading this, I felt a sense of validation as I witnessed challenges at one place of business that appeared connected to my gender and my race. My experiences elsewhere had been more positive, while I still felt uncomfortable as one of a few females, or one of a few black people.

The inclusion of male and female anecdotes at the end is specially helpful. I think it's important that men are included in this discussion, which they are in this book, and as someone who is just beginning her career, and has experienced many twists and turns along the way, seeing the journey of others is refreshing and helps to put my circumstances into perspective.

A friend recommended this to me, and I have been recommending this to other friends and acquaintances as well.

0 of 0 people found the following review helpful.
Relevant topic. Powerful story. Some actions you can take. This book nearly has it all.
By Kevin King
What drew me to acquiring and reading this book by Sheryl Sandberg you may ask? The main reasons were its focus on adulthood and becoming who you were meant to be and not what others want you to be. In terms of comparing it to similar books on the topic, I can't think of another memoir-focused career book that will provide both inspiration and action succinctly. Sheryl Sandberg knows what she is talking about in her book because it's based largely on her own life experiences, but also incorporates the wisdom from other successful individuals who want to change lives too.

2 of 2 people found the following review helpful.
Must read for anyone
By jennyc.
A must read for anyone, male or female, young or old. I wish I had read this book before graduating college, I been out of college for 8 years and i learned some of the lessons the hard way. There are a lot of lessons to learned and I appreciate the story about thinking that sexism was over by the time Sandberg herself started working. I realized in 2011, just as she describes realizing in the '90s, that sexism is still around even if its not a la Mad Men. I liked that she apologizes for Gen X dropping the ball on continuing to push and she lays out some great tools and the reasons to use them to keep advancing forward and pushing into positions of leadership.

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